Reece SimFractional CTO · Founder @ Themespot

Work · Non-profit campaign ·

Landing Page Design & Development

A scroll-led, animated landing page for Global Optimism’s Groundswell initiative.

The Groundswell landing page, “Change is happening faster than we think”, shown on a laptop

Overview

Global Optimism needed a single landing page for the Groundswell initiative, built inside their existing website while remaining visually distinct. The page needed to communicate the campaign through an animated, scroll-led experience, without sacrificing page speed.

Full-page capture of the Groundswell landing page, showing its scroll-led sections
Full-page capture of the Groundswell landing page

See live site: Groundswell

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